Grafiche Paciotti, a talented creative graphic arts lab from Italy, has masterfully developed an exquisite series of luxury packaging boxes inspired by the four natural elements—earth, water, fire, and air— which they unveiled at LUXE PACK Monaco 2024.
Each box in the series is a testament to their exceptional craftsmanship and innovative design, capturing the essence of these elements through sophisticated textures, earthy color palettes, and refined finishing techniques. The material on which they chose for the realization of these pristine boxes is the new paper range Koehler Eco®, with its 8 new colours inspired from nature’s beauty. Concept, design & realization by Grafiche Paciotti.
Select your element: WATER / EARTH / FIRE / AIR
The EARTH boxes realized on Koehler® Eco Mud 270 g/m2 features rich, organic materials with deep, earthy tones that evoke a sense of grounded elegance, while the WATER design shimmers with fluid design, calming blue hues realized on Koehler® Eco Winter Sky and sleek finishes, mirroring the movement and tranquility of the sea.
The FIRE packaging series radiates warmth and intensity, realized on the dusty sandy Koehler® Eco Clay and using bold colors and dynamic hotfoil to reflect the energy of flames. Last but not least, the AIR boxes are defined by light, ethereal designs with soft, flowing shapes and hot stamping in holographic foils and a multi-level relief, layers that evoke a sense of weightlessness.
Together, this collection embodies Grafiche Paciotti’s commitment to pushing the boundaries of luxury packaging, creating an immersive sensory experience for the most discerning clientele.
How did Koehler® Eco perform?
We wanted to find out how the team of experts at Grafiche Paciotti experienced working with Koehler® Eco in packaging for the first time, and they were kind enough to send us their remarks:
Pochette out of Koehler Eco® Winter Sky: A rigid cardboard pouch with a coloured paper handle attached via hidden internal knots. The structure is collapsible and self-assembling.
“We were very impressed with the quality of the paper, which produced excellent results at all stages of production: from offset printing to hot stamping and especially relief printing.”
“We were very impressed with the quality of the paper, which produced excellent results at all stages of production: from offset printing to hot stamping and especially relief printing. For hot printing, we used four different types of holographic foils, one for each paper color, as well as two grammages, 270 and 350g. In all cases, the paper was extremely well suited to this process. The foils fixed immediately without the need for a second pass.
For relief printing, we used the 270 g grammage, which proved to be robust but soft at the same time, which made it possible to emphasize the relief very well. Even during the sample phase, we found the strength of the paper to be excellent, even at lower grammages. As we did not use cutting dies, all cuts, folds and partial cuts were excellent.
We selected different types of packaging, each with a different structure, to show the various possible uses of the paper and the finishes.”
Here’s Pròto-typo Group’s virtual stand from LUXE PACK Monaco, where you can get the full effect, as well as uncover the details of each type of luxury packaging box.
Crafted from 100% recycling fibers by use of high-quality lightfast pigments and awarded the Blue Angel certification, the Koehler Eco® colors are exclusively available at Europapier Group. The lightfast pigments ensure excellent lightfastness, which is particularly important for packaging.
Sustainability according to Grafiche Paciotti
Grafiche Paciotti’s innovative way of working translates not only into the materials used, but also into the conceptualization and production processes. The paper is not laminated onto the reinforced cartboard, but instead it is winded and secured with reduced glue-points. This simplifies the packaging recycling after its use.
Moreover, the displays are designed in such a way that they can be folded, to make transport processes efficient and sustainable. The handles on the pouchette and other types of bags are made entirely out of paper, while still offering the high-quality textile look&feel.
In 2022 they developed the earthbackID – product sustainability identity card. With it, they can automatically calculate the sustainability score and impact in terms of CO2 emitted for each product they make. You can read all about their sustainability steps here.
About Grafiche Paciotti, part of Pròto-typo Group
The team at Grafiche Paciotti describes themselves as Print & Packaging Lovers. Their philosophy remains unchanged over time: passion, quality and research. The strength of good work is the care for new projects and the importance of each stage of production. We would add to that, that they are true masters of their craft, elevating projects to works of art.
Part of Pròto-typo Group, Grafiche Paciotti delivers a high-quality printing experience with attention to detail and vibrant results. The dedicated team accompanies you from through each step of the project, from concept and design, right through the production process. Each stage of the production process, from material selection to final finishing touches, reflects their commitment to excellence and innovation. With a legacy built on craftsmanship and a dedication to exceeding client expectations, they have become a trusted partner for brands seeking to make a lasting impression.
The sharing of values and goals between Grafiche Paciotti and Cartotecnica Moderna gave birth to Pròto-typo Group in 2015, a winning partnership that has allowed over the years to embark on a path made of synergies and collaborations.
A constantly evolving reality that in just a few years has been able to consolidate important partnerships and a convergent network between clients and suppliers. Today this has grown even more by embracing the fields of visual, print and packaging design with the style and highest quality of Made in Italy.
Layered box out of Koehler Eco® Winter Sky, ideal for wine or oil bottles. A rigid, asymetrical case made from layered cartboard in 350 and 270 g/m2
Front: 3-Piece low, specifically designed for cosmetic cream jars. Back: 3-Piece with a diagonal cut. Both made from Koehler® Eco Rose Quarz.
2-Piece Box made from Koehler Eco® Winter Sky. Consists of a base, and a lid with an insert made of corrugated cartboard.
A two-level structure realized from Koehler® Eco Clay with an outer sleeve and inverted drawers that open simultaneously. Suitable for displaying small cosmetic products.
3-Piece High, realized from Koehler® Eco Rose Quarz. consisting of a base, lid and an internally shaped insert. Specifically designed for cosmetic elixirs but adaptable to various type of products.
Left: A modular display, reinforced with a core of corrugated cartboard, ideal for high-quality product displays. Right: Reinforced display with cut-out shape of the product. Both realized out of Koehler® Eco Mud
