Two years have passed since we first marveled at the kaleidoscope of beautiful wine labels that we crowned “top-shelf worthy”. The first part of this article includes the best 50 wine label & packaging designs, but as the world is bursting with stunning and innovative label designs – we’re revisiting the topic with the NEXT best 50 wine label & packaging designs.
Wineries are now embracing a range of design elements – tactile finishes, whimsical illustrations, funky graphics, and adventurous concepts – all contributing to the unique personality of each bottle.
Every week we come across new beautiful wine label designs, and it’s intriguing to witness how this art form has continued to evolve and redefine itself over the years. The surge in creativity is ever-evolving, with designers pushing boundaries and challenging traditional norms constantly
The spectrum of styles keeps broadening, with designers constantly exploring uncharted territories. Illustrated labels have become more intricate, minimalism has become bolder, and extravagance has taken on new dimensions. Wineries are now embracing a range of design elements – tactile finishes, whimsical illustrations, funky graphics, and adventurous concepts – all contributing to the unique personality of each bottle.
The impact of a wine label on consumer choice remains as crucial as ever. In a market immersed with choices, where thousands of bottles battle for attention, the label becomes the first point of contact. Its visual allure can spark intrigue, prompting customers to explore the story within the bottle. The design is not merely a decorative afterthought – it’s a strategic component in the marketing arsenal of winemakers.
In our continuous quest to celebrate innovation in wine label design, Design & Paper proudly presents an updated compilation of the next top 50 wine label and packaging designs. These selections have not only caught our eye in some special way or another, but have also ascended to the coveted top shelf due to their ability to captivate, inspire, and stand out amidst the sea of bottles. Let’s raise a glass to the designers who have masterfully turned each of the following wine label designs into a true work of art! Feel free to explore the list, and let us know if there’s a hidden gem we might have overlooked. To unravel the stories behind each design, click on the respective images for the source. Cheers to the evolving world of wine label design!