American rock band OK Go is known for their creative and visually stunning music videos, and their latest masterpiece blows our minds and warms our paper-loving hearts, all the while making our heads spin out of control. ‘Obsessions’ video released last week utilizes stop-motion imagery, precise choreography, 567 printers and thousands upon thousands pieces of paper, creating the world’s first paper mapping project. If ever an anthem was needed to describe our passion – and obsession – for paper, this is it! Watch the video below.
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